How Mapifyer syncs with Google Business Profile

Understand how Mapifyer connects to GBP, what data is pulled, and how often it syncs.

Step-by-step instructions

1
OAuth connection
Mapifyer connects to Google Business Profile via OAuth. You grant permission once and Mapifyer maintains a secure connection to your account.
2
What data is synced
Mapifyer pulls: business name, address, categories, photos, hours, posts, reviews, and Q&A. Ranking data is generated separately via live scan.
3
Sync frequency
Profile data syncs automatically every 24 hours. Reviews sync every 4 hours. Manual sync is available by clicking 'Refresh' on the location detail page.
4
Ranking scans are separate
Ranking positions are not pulled from GBP — they are calculated live by Mapifyer running searches across the grid. This is more accurate than GBP's own insights.

Problem: Profile data is outdated

Click 'Refresh' on the location page to force a manual sync. Profile changes on Google can take 24 hours to propagate.

Problem: Reviews are missing

Check that the connected Google account has manager access to the profile. Reviews sync every 4 hours — a manual refresh will pull the latest.

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